Rowen, the luxury homeware and lifestyle brand, and Pink Boutique, the online glam women’s fashion brand, are thrilled to announce the appointment of Aman Singh as their new Chief Digital Marketing Officer.
Aman’s strategic leadership comes at a pivotal time as both brands aim to accelerate their online presence and exponential growth in their respective markets.
With a proven track record in digital marketing and e-commerce within both the homeware and fashion spaces,
Aman brings extensive experience from previous roles heading digital teams for major brands Dunelm and Next. He brings over 9 years of digital marketing leadership experience, where he successfully developed and implemented cutting-edge digital marketing strategies to enhance brand visibility, drive customer engagement, and increase sales.
Commenting on his appointment, Aman said, “I am excited to join the dynamic teams at Rowen and Pink Boutique. Both brands have established themselves as disruptors in their respective industries, and I am eager to leverage my expertise to further elevate their digital presence.
“In today’s rapidly evolving digital landscape, brands must connect with consumers effectively online, and I look forward to driving innovative digital marketing initiatives that resonate with our audiences and further fuel business growth.”
As Chief Digital Marketing Officer, Aman will spearhead the development and execution of comprehensive digital marketing strategies across all online channels for Rowen and Pink Boutique.
Alice Hall, Co-founder of both Rowen and Pink Boutique, expressed her enthusiasm about Aman’s appointment, stating, “We are delighted to welcome Aman to our team. His extensive experience and strategic vision will be invaluable as we continue to expand our online presence and reach new heights in the digital space. Aman’s expertise will play a crucial role in strengthening our brands’ positions and driving sustainable growth in the competitive online market.”