A Northumberland-based creative agency is spreading some Christmas cheer this festive season by making two food donations to local North East charities.

Fusion PR Creative located at Blyth Workspace in Northumberland is serving up the donations to The Salvation Army’s food bank in Bedlington and The People’s Kitchen in Newcastle city centre.

The £100 food donation to The Salvation Army will help towards the one-hundred food parcels the Centre expects to hand out to the people of South East Northumberland this Christmas.

Arleen Thompson, Community Administrator for The Salvation Army in Bedlington, said: “This food donation is going to be invaluable to local people this Christmas. Our regular beneficiaries are people who are struggling to make ends meet and need that little bit of help to feed their family through until their next payday.”

The Salvation Army food bank has been in operation for seven years and in that time,  has helped thousands of people in the local area.  The Centre is open Monday to Friday from 8.30am until 4pm with the food parcels being handed out between 2pm and 3pm (each bag contains enough supplies for three days’ worth of food).  The Salvation Army advises if people are in need of advice and support over Christmas to get in contact with the Northumberland Emergency Transition Support (NETS).

Arleen added: “We are the only food bank in the west end of Bedlington and provide a vital service to the local community. Sometimes our food bags and support can be the last resort for some people, which is why donations like the one made by Fusion are crucial not only at Christmas but all year round.”

Fusion PR Creative will also be donating £100 towards providing essential meals for vulnerable individuals at The People’s Kitchen.  The charity has been helping homeless and disadvantaged people in the Newcastle area for over thirty years with their motto being “Food, Friendship and Futures”. It was founded by Alison Kay in 1985.

The People’s Kitchen serves around 140 hot meals every night that equates to around 40,000 meals per year – or over a million acts of kindness in the past three decades.

Leanne Tonks of Fusion PR Creative, said: “Fusion is delighted to be donating food and meals to The Salvation Army and The People’s Kitchen this Christmas.

“The work carried out by the staff and volunteers at both of these incredible organisations is a lifeline for many people across the North East, especially around the festive season. As a small business operating in the region, we wanted to do our bit to acknowledge the great work that they do, but also to give something back.

“We hope that our donation will be just one of many made by residents, organisations and businesses in aid of local people.”