Moody Logistics and Storage is one of the first members of the extensive Pall-Ex network to enable its customers to use what3words to ensure the pinpoint accuracy of deliveries.
With the app already adopted to great effect by more than 100 UK emergency services, the Northumberland-based firm realised it would be invaluable in overcoming the problems of sprawling locations or imprecise directions.
After Pall-Ex revealed the technology could now be used in its customer portal, managing director Caroline Moody immediately notified customers of this excellent opportunity to ensure their deliveries could be pinpointed quickly and accurately.
The app identifies any three metre location on the planet by encoding three dictionary words with geographical coordinates.
Caroline said: “This app makes the whole process much more efficient by directing our drivers to the precise drop-off point, such as a delivery entrance or safe place.
“A delivery location might be on an extensive site or there may be multiple entrances, all of which are covered by the same postcode or street address which can lead to delays.”
A standard postcode contains up to 15 addresses. However, this can rise to 5,000 deliverable endpoints if multiple residences are included.
Moody Logistics and Storage is part of the global Pall-Ex pallet shipping network which consists of hundreds of shareholder members working together to ensure swift and safe pallet delivery across the UK and the Continent.
Outside the Pall-Ex network, the Cramlington firm even pipped parcel carrier DPD in adopting the location tool.
Caroline added: “Moody Logistics is constantly striving to improve on its exceptional standard of service and by incorporating what3words it allows us to make faster and more reliable deliveries.
“This is a really smart solution to an age old problem and will ensure any delivery errors are kept to an absolute minimum. This benefits both our customers and our business, in terms of saving on time, frustration, and fuel.”